The story of the Matyó pattern
Matyó embroidery has a history of more than 200 years, with roots going back to the early 19th century, closely linked to the peasant culture of Mezőkövesd and its surroundings (the “Matyó Land”). Its most famous motifs are the richly decorated flowers – including the renowned “Matyó rose” – which symbolise the joy of life, fertility and love.
In 2012, Matyó embroidery was inscribed on UNESCO’s List of Intangible Cultural Heritage, making it one of the most important and internationally recognised treasures of Hungarian folk art today. The colourful, intricate patterns not only adorned traditional clothing, but also served as symbols of community identity and togetherness.
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EVOLVENS MATYÓ
This special collection is where tradition meets modern design. Its dial brings the iconic motifs of Matyó embroidery to life, so each piece carries a fragment of Hungarian cultural heritage. The colourful, vibrant patterns lend elegance and uniqueness to the watch while recalling the timeless beauty of artisanal traditions.
EVOLVENS MÁRCIUS
Az új Evolvens Március modell azoknak készült, akik számára a szabadságharc emléke nem csupán egy piros betűs ünnep a naptárban, hanem örökség. Egy nap, amely a bátorságról, a kiállásról és az önazonosságról szól.
